Holding ourselves to account
Feefo has partnered with sustainability accreditation specialists, ethy, to provide its Sustainability awareness solution, supporting brands to verify their sustainability claims. Each ecolabel displayed is as a clear sign that the specified criteria relating to sustainability have been met.
Using a verification system based on the UN Sustainable Development Goals, and requiring evidence to prove commitment and action before awarding a trust mark they strive to eradicate greenwash and help consumers make informed choices.
We want to be honest and transparent about where we are on our sustainability journey, communicating what we do well and what we need to work harder on. We want to strive towards creating more positive impact through our business and we think it’s important that we use independent people to verify our actions.